After developing a website, it is good practice to make use of the social network promotion to direct more traffic to your website and readily provide snippets of content to users browsing your social profiles on these sites.
Shortly after Bravo Design, Inc. develops a website for a client we consult on how to best use the social sites available (Facebook, Twitter, MySpace, YouTube, etc.). Furthermore, we also advise our clients on the best business directories to create profiles to further expand their organization’s web presence; most of which can be done at no additional cost.
The Most Important Thing to Remember About Social Networks: Bring Users To Your Website
While the social sites like Facebook and Twitter can be useful, sometimes clients place too much emphasis on their social profiles instead of their own branded website. Facebook is a great tool, but it is much more advantageous to use Facebook as a channel to direct users to your website, where they can be exposed to your brand experience and provide your domain with web traffic.
Twitter is a great way to make up-to-the-minute updates, and even Google has an active Twitter feed available for any given search made; found under “Realtime,” Here’s an example for the search “android”
As more consumers are using resources online to find and rate businesses, the use of business directories (Yelp, Manta, SuperPages, etc.) offers a challenge to small business owners looking to drive web users to their website and generate leads. One of the best ways to succeed in this new emerging business environment is by encouraging your current customers/clients to leave feedback (hopefully positive) on these websites.
Yelp.com is one of the more popular business rating websites, allowing users to post reviews about their experiences with businesses and the quality of product/service they received…